Thursday, June 10, 2010

Ogilvy Public Relations-Asia Digital Map: The Red Chair Series: Interview with Thomas Crampton

We caught up with Thomas Crampton whilst he was in Australia as part of the Red Chair Series. Check out this video interview! Asia Digital Map

Monday, May 31, 2010

The BuzzBubble - Interviewing advertising icons: E06 Pt 4 Val DiFebo CEO of Deutsch NY on the Buzzbubble – we discuss IKEA Guerrilla Marketing & Buzzr



Host Kevin Kelly gets personal with Val DiFebo in the Buzz-Round where we ask some rapid fire questions about her likes and dislikes, after getting deep into Michael J Fox Parkinsons Foundation and Muhammad Ali, and the IKEA street team and Guerrilla Marketing techniques in DC, and Brooklyn IKEA Store opening. Check it out! The BuzzBubble - Interviewing advertising icons

Executive Talks: Google's Chairman and CEO, Eric Schmidt talks about innovation at the Roads to Innovation conference at the Arrillaga Alumni Center

Google's Chairman and CEO, Eric Schmidt talks about innovation at the
Roads to Innovation conference at the Arrillaga Alumni Center at
Stanford University...please view video here: Executive Talks

Thursday, May 27, 2010

contagiousmagazine: Tom Beckman

Hot off the back of a series of wins at the EMEA SABRE (Superior Achievement in Branding and Reputation) Awards in London, a slightly hungover Tom Beckman, ECD of Stockholm-based communications agency Prime chats to Contagious.

Watch the film above to hear Beckman's thoughts on PR, why consumers are more interested in companies than brands and

Tom is also a lecturer at Berghs School of Communication and a member of this year's Cannes Lions PR Jury...contagiousmagazine.com

Thursday, May 20, 2010

Simon Mainwaring: Reaching young people through music and listening: Interview with Derrick Ashong


I recently had the great pleasure of sitting down with Derrick Ashong -- extraordinary musician, radio host and thought leader in the social change space. He shared his insights into how to reach younger audiences and what they want to hear.

Derrick Ashong & Harpo Productions: please read in full @ Simon Mainwaring

Alex Bogusky on the power of brand eco systems, EXECUTION, and atomic stew! Aronado interviews Alex Bogusky pretty much the most kick ass advertising

Please view video interview here: blip.tv

Wednesday, May 19, 2010

brand dna: Lady Blue Shanghai

David Lynch is probably the last name you'd come up with when pondering who to direct your next commercial.

But believe it or not he's already done stuff for Calvin Klein and Armani.

So it stands to reason that he would be the right person to put something together for Dior.

Except it's not an ad. It's a 16 minute internet movie apparently...brand dna

Love to know what you think...brand dna